less guesswork
more insight
Understand what makes your clients tick through
applied behavioural science and human-centred design
and level up your business:
precise ads
fine-tuned brands
loyal clients
Boost your business
with behavioural design
Grow faster, target smarter and sell better. As a curious researcher and designer, I create strategies that help innovative companies thrive. My favourite tools include nudge, COM-B model, and gamification.
ads & campaigns
branding
market research
websites
customer experience
Which USPs should go first?
Is our brand easy to recognise?
78 % target group associate investment with high risk. Communicate protecting money against inflation instead of investment.
Get valuable insights
or ready-to-use products
I often team up with other experts to create the end-product you need for better marketing or customer experience: websites, billboards, Mailchimp campaigns.
Top deliverables in 2021:
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website (copy, visuals, layout)
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large-print banners
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10-page data pack
-
onboarding screens
Enjoy fast, practical and budget-friendly approach
Startup hassle is nothing rare around here. You need actionable insights, not data in tables. Get practical guidance for actions that you can use for go-to-market strategy, product communication or onboarding.
You can't read their minds,
But I can get you pretty close
I am an interdisciplinary innovator, running my independent consulting since 2020. Bridging academia and business, I apply findings of human nature to secure your success - be it through marketing, strategy, service design or customer experience. I thrive in a fast-paced, ambitious environment, which makes startups and innovation hubs my favourite clients. I am especially fond of projects fostering social impact and sustainability.
This year, I'm especially happy about:
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publishing two peer-reviewed research articles
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launching my first startup Lakmoos
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co-founding Czech Behavioural Science Network
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Kamila Zahradnickova
Psychology, Anthropology
Rotterdam, NL, EU
De-bias your intuition
with robust methodology
Behavioural science
captures universal tendencies.
Academic research
Trend reports
Stats and public data
Human-centred design
solves your unique challenge.
In-depth interviews
User research & iterations
Facilitated workshops
get affordable insights
I enjoy cooperating with SMEs, startups and scaleups. That's why I keep my prices affordable for all kinds of disruptors. The usual projects cost 2 - 15k EUR, depending on duration and complexity.
Let's refine your value proposition, improve messaging and target your niche!